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Potato Chips

This is what tradition tastes like. In 100 years, Wise has never compromised the potato chip recipe that first made us great. Stay true, snack truer.
Potato Chips

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    Golden Original Potato Chips

    $25.95 - $39.99
    $25.95 - $39.99
    $25.95
    $22.99 - $39.99
    $22.99 - $39.99
    $22.99

    As simple as it is delicious, tasting a classic WISE potato chip is like saying hello to a lifelong friend. This kind of loyalty can't be found in ...

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    $25.95 - $39.99
    $25.95 - $39.99
    $25.95
    $22.99 - $39.99
    $22.99 - $39.99
    $22.99
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    Ridgies Sour Cream & Onion

    $25.95 - $39.99
    $25.95 - $39.99
    $25.95
    $22.99 - $39.99
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    $22.99

    Finally, a stage on which Sour Cream and Onion can truly shine. This classic take on the Ridgie leaves nothing up for debate—SC&O remains one o...

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    $25.95 - $39.99
    $25.95 - $39.99
    $25.95
    $22.99 - $39.99
    $22.99 - $39.99
    $22.99
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    Honey BBQ Potato Chips

    $25.95 - $39.99
    $25.95 - $39.99
    $25.95
    $22.99 - $39.99
    $22.99 - $39.99
    $22.99

    Odd couples can make beautiful babies. WISE Honey BBQ potato chips is just such a union. Zesty BBQ comes together with honey's signature sweetness ...

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    $25.95 - $39.99
    $25.95 - $39.99
    $25.95
    $22.99 - $39.99
    $22.99 - $39.99
    $22.99
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  • Salt & Vinegar Potato Chips

    $39.99 - $39.99
    $39.99
    $39.99 - $39.99
    $39.99

    Embrace your strength. In Wise Salt & Vinegar chips, two powerful flavors come together to give you the kick you need when you need it most. Th...

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    $39.99 - $39.99
    $39.99
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    $39.99

  • BBQ Potato Chips

    $22.99 - $39.99
    $22.99
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    $22.99

    The taste of inspiration! As done and done over as BBQ chips are, the Wise kind still feel like a stroke of genius. There have been many mimics, bu...

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    $22.99 - $39.99
    $22.99
    $22.99 - $39.99
    $22.99
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    New York Deli Kettle Potato Chips

    $26.95
    $26.95 - $26.95
    $26.95
    $22.99
    $22.99 - $22.99
    $22.99

    One taste of Wise NY Deli Kettle chips and you'll be ready to book a Greyhound and audition for Broadway. Bright lights, big city, BOLD flavor—the ...

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    $26.95
    $26.95 - $26.95
    $26.95
    $22.99
    $22.99 - $22.99
    $22.99
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  • Lightly Salted Potato Chips

    $39.99 - $39.99
    $39.99
    $39.99 - $39.99
    $39.99

    Slice your sodium without compromising your snack: the lightly salted Wise original is a friend that has your health in mind. Lightly salted but no...

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    $39.99 - $39.99
    $39.99
    $39.99 - $39.99
    $39.99

  • Onion & Garlic Potato Chips

    $22.99 - $39.99
    $22.99 - $39.99
    $22.99 - $39.99
    $22.99

    Stay true. Wise Onion & Garlic is a snack for snackers who'd rather go down with the chip than compromise who they are. With a tangy, robust fl...

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    $22.99 - $39.99
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  • Ridgies Potato Chips Cheddar and Sour Cream

    $22.99 - $39.99
    $22.99
    $22.99 - $39.99
    $22.99

    A snack for conquerors. The full, velvety flavor of cheddar and the rich taste of sour cream come together in this Ridgie to make a real snacking s...

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    $22.99 - $39.99
    $22.99
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    $22.99

  • Unsalted Potato Chips

    $39.99 - $39.99
    $39.99
    $39.99 - $39.99
    $39.99

    Sometimes it just feels great to get naked. The Wise unsalted original lets the taste of our superior potatoes shine to their fullest—no ifs, ands,...

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    $39.99